/* Cedar Strategy & Content */
:root {
  --cream: #FFFFFF;          /* crisp white base */
  --cream-deep: #F6F0E3;     /* cream, used sparingly as accent fields */
  --ink: #1C1C1C;
  --ink-soft: #57534A;
  --cedar: #1E3A2F;          /* deep green */
  --cedar-dark: #16291F;
  --brass: #8A6A2F;          /* gold, accents only (AA-compliant) */
  --brass-dark: #6F541F;
  --gold-light: #D9B87A;
  --line: #E5E1D6;
  --serif: 'Fraunces', Georgia, serif;
  --sans: 'Inter', -apple-system, 'Segoe UI', sans-serif;
}

* { margin: 0; padding: 0; box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  font-family: var(--sans);
  font-size: 1.0625rem;
  line-height: 1.7;
  color: var(--ink);
  background: var(--cream);
  -webkit-font-smoothing: antialiased;
}

img { max-width: 100%; display: block; }

a { color: var(--cedar); text-decoration: none; }
a:hover { color: var(--cedar-dark); text-decoration: underline; }

.wrap { max-width: 1060px; margin: 0 auto; padding: 0 1.5rem; }

/* Header */
.site-header {
  border-bottom: 1px solid var(--line);
  background: var(--cream);
  position: sticky; top: 0; z-index: 50;
}
.site-header .wrap {
  display: flex; align-items: center; justify-content: space-between;
  padding-top: 1rem; padding-bottom: 1rem; gap: 1rem;
}
.logo {
  font-family: var(--serif); font-weight: 700; font-size: 1.15rem;
  color: var(--ink); letter-spacing: .01em; white-space: nowrap;
}
@media (max-width: 720px) { .logo { font-size: 1rem; } }
.logo:hover { text-decoration: none; color: var(--cedar-dark); }
.logo span { color: var(--cedar); }
.site-nav { display: flex; align-items: center; gap: 1.4rem; flex-wrap: wrap; }
.site-nav a { color: var(--ink-soft); font-weight: 500; font-size: .95rem; }
.site-nav a:hover, .site-nav a[aria-current="page"] { color: var(--ink); text-decoration: none; }
.site-nav a[aria-current="page"] { border-bottom: 2px solid var(--cedar); }
.site-nav a.btn, .site-nav a.btn:hover, .site-nav a.btn[aria-current="page"] { color: #fff; border-bottom: none; }

.btn {
  display: inline-block; background: var(--brass); color: #fff;
  padding: .7rem 1.5rem; border-radius: 3px; font-weight: 700;
  font-size: .95rem; border: none; cursor: pointer; font-family: var(--sans);
}
.btn:hover { background: var(--brass-dark); color: #fff; text-decoration: none; }
.btn-ghost {
  background: transparent; color: var(--brass);
  border: 1.5px solid var(--brass);
}
.btn-ghost:hover { background: var(--brass); color: #fff; }

/* Hero — deep green, typographic */
.hero { padding: 6rem 0 5rem; background: var(--cedar); color: #fff; }
.hero-grid { display: grid; grid-template-columns: 1.45fr .55fr; gap: 3.5rem; align-items: center; }
.hero .eyebrow { color: var(--gold-light); }
.cedar-art { display: none; }
.hero-logo {
  width: 100%; max-width: 340px; height: auto; margin: 0 auto; display: block;
  border-radius: 10px; box-shadow: 0 24px 70px rgba(0,0,0,.4);
}
@media (max-width: 760px) {
  .hero-grid { grid-template-columns: 1fr; }
  .hero-logo { max-width: 200px; margin-top: 1.5rem; }
}

/* Portraits */
.headshot {
  border-radius: 4px; border: 1px solid var(--line);
  max-width: 400px; width: 100%;
  aspect-ratio: 3 / 4; object-fit: cover; object-position: 58% 12%;
}
.headshot-sm {
  border-radius: 4px; width: 110px; height: 138px; object-fit: cover;
  object-position: 58% 12%; border: 1px solid var(--line); flex-shrink: 0;
}
.founder-flex { display: flex; gap: 1.6rem; align-items: flex-start; }
.about-grid {
  display: grid; grid-template-columns: 1.15fr .85fr;
  gap: 2.5rem; align-items: start;
}
@media (max-width: 760px) {
  .about-grid { grid-template-columns: 1fr; }
  .founder-flex { flex-direction: column; }
}
.hero h1 {
  font-family: var(--serif); font-size: clamp(2.1rem, 5.2vw, 3.4rem);
  line-height: 1.15; max-width: 22ch; color: #fff;
}
.hero .lede {
  font-size: 1.2rem; color: rgba(255,255,255,.82); max-width: 58ch;
  margin: 1.4rem 0 2rem;
}
.hero .cta-row { display: flex; gap: .9rem; flex-wrap: wrap; }

/* Proof bar */
.proof {
  background: #fff; color: var(--ink);
  padding: 2.2rem 0; border-bottom: 1px solid var(--line);
}
.proof .wrap {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(240px, 1fr));
  gap: 1.5rem;
}
.proof .item strong {
  font-family: var(--serif); font-size: 1.05rem; display: block;
  margin-bottom: .2rem; color: var(--cedar);
}
.proof .item span { font-size: .92rem; color: var(--ink-soft); }
.proof a { color: inherit; }

/* Sections */
.section { padding: 4.5rem 0; }
.section.tint { background: var(--cream-deep); }
.section h2, .closing h2, .pricing h2, .contact-grid h2 {
  font-family: var(--serif); font-size: clamp(1.5rem, 3.5vw, 2.1rem);
  line-height: 1.3; margin-bottom: 1.1rem; max-width: 28ch;
}
.pricing h2, .contact-grid h2 { font-size: 1.35rem; }
.section .body { max-width: 62ch; color: var(--ink-soft); }
.section .body p + p { margin-top: 1rem; }
.section .body strong { color: var(--ink); }

.eyebrow {
  text-transform: uppercase; letter-spacing: .14em; font-size: .78rem;
  font-weight: 700; color: var(--cedar); margin-bottom: .8rem;
}

/* Cards */
.cards {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(270px, 1fr));
  gap: 1.4rem; margin-top: 2.2rem;
}
.card {
  background: var(--cream); border: 1px solid var(--line);
  border-radius: 4px; padding: 1.8rem;
}
.tint .card { background: var(--cream); }
.card h3 { font-family: var(--serif); font-size: 1.15rem; margin-bottom: .3rem; }
.card .tagline {
  font-style: italic; color: var(--cedar); font-size: .95rem; margin-bottom: .8rem;
  font-family: var(--serif);
}
.card p { font-size: .97rem; color: var(--ink-soft); }

/* Results / case studies */
.case { border-top: 1px solid var(--line); padding: 2.4rem 0; }
.case:last-of-type { border-bottom: 1px solid var(--line); }
.case h3 { font-family: var(--serif); font-size: 1.35rem; margin-bottom: .5rem; }
.case .what { color: var(--ink-soft); max-width: 62ch; }
.case .result {
  margin-top: .9rem; font-weight: 700; color: var(--ink);
  border-left: 3px solid var(--cedar); padding-left: .9rem; max-width: 60ch;
}
.case .site-link { display: inline-block; margin-top: .7rem; font-size: .92rem; }

/* Pricing + process */
.pricing {
  background: var(--cream-deep); border-radius: 4px; padding: 1.8rem;
  margin-top: 2.4rem; max-width: 640px;
}
.pricing p { color: var(--ink); }
.steps { display: grid; grid-template-columns: repeat(auto-fit, minmax(180px, 1fr)); gap: 1rem; margin-top: 1.6rem; counter-reset: step; }
.step { padding: 1.1rem 1.2rem; background: var(--cream); border: 1px solid var(--line); border-radius: 4px; }
.step::before {
  counter-increment: step; content: counter(step, decimal-leading-zero);
  font-family: var(--serif); color: var(--cedar); font-weight: 700;
  display: block; font-size: .9rem; margin-bottom: .3rem;
}
.step strong { display: block; margin-bottom: .15rem; }
.step span { font-size: .9rem; color: var(--ink-soft); }

/* Contact */
.contact-grid { display: grid; grid-template-columns: 1fr 1.2fr; gap: 3rem; margin-top: 2.4rem; }
@media (max-width: 760px) { .contact-grid { grid-template-columns: 1fr; } }
.contact-direct p { margin-bottom: 1rem; }
.contact-direct .big { font-size: 1.15rem; font-weight: 700; }
form label { display: block; font-weight: 700; font-size: .92rem; margin: 1.1rem 0 .3rem; }
form input, form textarea {
  width: 100%; padding: .75rem .9rem; border: 1px solid var(--line);
  border-radius: 3px; background: #fff; font-family: var(--sans); font-size: 1rem;
  color: var(--ink);
}
form input:focus, form textarea:focus { outline: 2px solid var(--cedar); border-color: var(--cedar); }
form .btn { margin-top: 1.4rem; }

/* Footer — deep green */
.site-footer {
  background: var(--cedar);
  padding: 3rem 0 2.5rem; margin-top: 0;
}
.site-footer .cols {
  display: flex; justify-content: space-between; gap: 2rem; flex-wrap: wrap;
}
.site-footer .brand { font-family: var(--serif); font-weight: 700; color: #fff; }
.site-footer p, .site-footer a { font-size: .93rem; color: rgba(255,255,255,.78); }
.site-footer a:hover { color: #fff; }
.site-footer .socials { display: flex; gap: 1.1rem; margin-top: .6rem; }
.site-footer .fine { margin-top: 2rem; font-size: .82rem; color: rgba(255,255,255,.55); padding-top: 1.2rem; border-top: 1px solid rgba(255,255,255,.15); }

/* Utility */
.center { text-align: center; }
.mt-1 { margin-top: 1rem; }
.mt-2 { margin-top: 2rem; }
.closing { padding: 5rem 0; text-align: center; }
.closing h2 { margin: 0 auto 1rem; }
.closing p { max-width: 52ch; margin: 0 auto 1.8rem; color: var(--ink-soft); }

@media (max-width: 640px) {
  .hero { padding: 3.5rem 0 3rem; }
  .site-nav { gap: .9rem; }
  .site-nav a:not(.btn) { font-size: .88rem; }
}

/* Tree photo */
.tree-photo { width: 100%; height: auto; align-self: center; }

/* Landscape band */
.landscape-band img {
  width: 100%; height: clamp(200px, 28vw, 340px);
  object-fit: cover; object-position: center 60%; display: block;
}

/* Footer logo card */
.footer-logo { width: 112px; height: auto; border-radius: 6px; margin-bottom: .9rem; display: block; }

/* Client logo strip */
.logo-strip { padding: 3rem 0; border-top: 1px solid var(--line); }
.logo-strip .eyebrow { text-align: center; margin-bottom: 1.6rem; }
.logo-strip .logos {
  display: flex; flex-wrap: wrap; align-items: center; justify-content: center;
  gap: 2.2rem 3rem;
}
.logo-strip img {
  height: 44px; width: auto; max-width: 130px; object-fit: contain;
  filter: grayscale(1) opacity(.7); transition: filter .2s;
  mix-blend-mode: multiply;
}
.logo-strip img:hover { filter: grayscale(0) opacity(1); }
.logo-strip .logo-text {
  font-family: var(--serif); font-size: 1.02rem; color: var(--ink-soft); opacity: .8;
}

/* Case logos */
.case-head { display: flex; align-items: center; gap: 1.4rem; margin-bottom: .7rem; }
.case-head h3 { margin-bottom: 0; }
.case-logo {
  height: auto; width: auto; max-height: 64px; max-width: 230px; object-fit: contain;
  filter: grayscale(1) opacity(.8);
  mix-blend-mode: multiply;
}
@media (max-width: 640px) { .case-logo { max-height: 48px; max-width: 160px; } }

/* FAQ */
.faq { max-width: 720px; }
.faq details { border-bottom: 1px solid var(--line); padding: 1.1rem 0; }
.faq summary {
  font-weight: 700; cursor: pointer; list-style: none;
  position: relative; padding-right: 2rem; font-size: 1rem;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after {
  content: "+"; position: absolute; right: .2rem; top: 0;
  color: var(--cedar); font-size: 1.2rem; font-family: var(--serif);
}
.faq details[open] summary::after { content: "\2013"; }
.faq details p { margin-top: .7rem; color: var(--ink-soft); max-width: 62ch; }

/* Hero credentials line */
.hero-creds {
  margin-top: 2.4rem; font-size: .78rem; letter-spacing: .16em;
  text-transform: uppercase; color: rgba(255,255,255,.6); font-weight: 600;
}
.hero-creds strong { color: var(--gold-light); font-weight: 700; }

/* Signature band */
.signature-band { background: var(--cedar); padding: 5.5rem 0; text-align: center; }
.signature-band .quote {
  font-family: var(--serif); color: #fff; font-weight: 600;
  font-size: clamp(1.7rem, 4vw, 2.9rem); line-height: 1.25;
  max-width: 24ch; margin: 0 auto;
}
.signature-band .attr {
  color: var(--gold-light); margin-top: 1.6rem; font-size: .82rem;
  letter-spacing: .14em; text-transform: uppercase; font-weight: 700;
}

/* Direct contact (no forms) */
.contact-solo { max-width: 640px; }
.contact-solo .big { font-size: 1.5rem; font-weight: 700; font-family: var(--serif); }
.contact-solo .big a { color: var(--cedar); }
.contact-solo p + p { margin-top: .6rem; }

/* Footer brand block — contact hugs logo */
.footer-brand { display: flex; align-items: center; gap: 1.5rem; }
.footer-contact p { margin: 0 0 .35rem; }
.footer-contact p:last-child { margin-bottom: 0; }
@media (max-width: 480px) {
  .footer-brand { flex-direction: column; align-items: flex-start; gap: 1rem; }
}

/* Footer nav */
.footer-nav { display: flex; flex-direction: column; gap: .35rem; }
.footer-nav a { font-size: .93rem; }

/* Results proof screenshots */
.case-grid { display: grid; grid-template-columns: 1.1fr .9fr; gap: 2.5rem; align-items: center; }
.proof-shot {
  margin: 0; border-radius: 8px; overflow: hidden;
  background: #fff; border: 1px solid var(--line);
  box-shadow: 0 14px 40px rgba(28,28,28,.14);
  transform: rotate(1.2deg);
  transition: transform .25s ease, box-shadow .25s ease;
}
.proof-shot:hover { transform: rotate(0deg) scale(1.015); box-shadow: 0 20px 55px rgba(28,28,28,.2); }
.proof-shot::before {
  content: ""; display: block; height: 26px;
  background: #EFECE5;
  border-bottom: 1px solid var(--line);
  background-image: radial-gradient(circle at 14px 13px, #D6D1C6 4px, transparent 5px),
                    radial-gradient(circle at 32px 13px, #D6D1C6 4px, transparent 5px),
                    radial-gradient(circle at 50px 13px, #D6D1C6 4px, transparent 5px);
}
.proof-shot img { display: block; width: 100%; height: auto; aspect-ratio: 16 / 9.5; object-fit: cover; object-position: top; }
.proof-shot figcaption {
  font-size: .78rem; letter-spacing: .06em; text-transform: uppercase;
  color: var(--ink-soft); padding: .55rem .9rem; background: #fff;
  border-top: 1px solid var(--line);
}
@media (max-width: 820px) {
  .case-grid { grid-template-columns: 1fr; gap: 1.4rem; }
  .proof-shot, .case:nth-of-type(even) .proof-shot { transform: none; }
}

/* Document-style proof (portrait deliverables like media kits) */
.proof-shot.doc { max-width: 320px; margin: 0 auto; }
.proof-shot.doc::before { display: none; }
.proof-shot.doc img { aspect-ratio: auto; height: auto; object-fit: contain; }

/* Depth treatment for green fields — light, vignette, grain */
.hero, .signature-band, .site-footer {
  background-color: var(--cedar);
  background-image:
    url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.85' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix type='saturate' values='0'/%3E%3CfeComponentTransfer%3E%3CfeFuncA type='linear' slope='0.045'/%3E%3C/feComponentTransfer%3E%3C/filter%3E%3Crect width='180' height='180' filter='url(%23n)'/%3E%3C/svg%3E"),
    radial-gradient(1100px 520px at 14% -10%, rgba(92,132,108,.38), transparent 62%),
    radial-gradient(1000px 640px at 102% 112%, rgba(8,16,11,.55), transparent 58%);
}
.hero { border-bottom: 1px solid rgba(217,184,122,.35); }
.signature-band {
  border-top: 1px solid rgba(217,184,122,.28);
  border-bottom: 1px solid rgba(217,184,122,.28);
}
.site-footer { border-top: 1px solid rgba(217,184,122,.3); }

/* Proof bar: label + balanced grid */
.proof .wrap { display: block; }
.proof-eyebrow {
  text-transform: uppercase; letter-spacing: .16em; font-size: .74rem;
  font-weight: 700; color: var(--brass); margin-bottom: 1.3rem;
}
.proof-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 1.5rem; }
@media (max-width: 1080px) { .proof-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 560px) { .proof-grid { grid-template-columns: 1fr; } }

/* Promoted headings keep their visual size */
.card .card-title { font-family: var(--serif); font-size: 1.15rem; margin-bottom: .3rem; max-width: none; }
.case-head .case-title { font-family: var(--serif); font-size: 1.35rem; margin-bottom: 0; max-width: none; }